New PDF release: A Secret History of Brands: The Dark and Twisted Beginnings

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By Matt MacNabb

ISBN-10: 1473894174

ISBN-13: 9781473894174

We dwell our lives immersed in identify model items. it really is challenging to force down the road with out seeing a plethora of chain eating places, vehicle dealerships, branded garments they're throughout us. What so much folks do not know is that the origins of a number of the such a lot famous and loved manufacturers on the planet are shrouded in controversy, drug use and infrequently even addled with blatant racism.

A mystery background of manufacturers cuts throughout the rumors and concrete legends and paints an image of the genuine darkish historical past of recognized manufacturers, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW between others. discover the secret of the cocaine content material of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is known for asprin, yet all started their trip with Heroin, and the way Kellogg's Corn Flakes have been crafted to discourage sexual arousal. completely researched, McNabb info firsthand performed interviews along relatively weighed examine to provide the decisive view of manufacturers histories that you simply have not heard of yet.

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A Secret History of Brands: The Dark and Twisted Beginnings of the Brand Names We Know and Love by Matt MacNabb

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