Download e-book for kindle: Attention and Value: Keys to Understanding Museum Visitors by Stephen Bitgood

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By Stephen Bitgood

ISBN-10: 1611322626

ISBN-13: 9781611322620

ISBN-10: 1611322634

ISBN-13: 9781611322637

How can museums catch viewers’ awareness? and the way can their recognition be sustained? during this vital quantity, prime customer researcher and academic psychologist Stephen Bitgood proposes a model—the attention-value model—that can assist museum practitioners create greater museum environments. an enormous improve past previous efforts, the attention-value version exhibits how either own and convey layout variables impression the trap, concentration, and engagement of cognizance. Bitgood additionally bargains wide heritage within the customer realization literature, information of his huge checking out of the attention-value software, and guidance for its program. Balancing idea, examine, and sensible program, consciousness and price is a must-read for exhibition builders in any respect levels—from scholars to professional practitioners.

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Attention and Value: Keys to Understanding Museum Visitors by Stephen Bitgood

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